Privacy Policy

Welcome to Snow Board Store! We’re passionate about snowboarding and committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website at snowboardsalestore.com.

1. Who We Are and Who We Serve

Snow Board Store is a specialist retailer serving the global snowboarding community. Our target customers include:

• Families and Parents – Shopping for kids’ snowboarding gear and equipment
• Backcountry Enthusiasts – Seeking professional-grade avalanche safety equipment
• Men’s Snowboarding Market – Looking for performance gear and apparel
• International Customers – We ship worldwide (excluding some remote areas in Asia)

2. Information We Collect

Personal Information

• Contact Details: Name, email address, shipping address (47 Pound Ln, Canterbury, GB CT3J 3LS)
• Payment Information: Processed securely through encrypted payment gateways (we don’t store full card details)
• Order Details: Products purchased, sizes, preferences for kids’ and adults’ snowboarding equipment
• Communication Data: Emails sent to [email protected]

Technical Information

• Device Information: IP address, browser type, device type
• Usage Data: Pages visited, products viewed, time spent on site
• Location Data: General location for currency and shipping calculations

3. How We Use Your Information

We use your data to enhance your snowboarding shopping experience:

• Order Processing: Fulfill your purchases of snowboarding gear and equipment
• Customer Service: Respond to your inquiries and provide support
• Personalisation: Recommend relevant products based on your interests (e.g., kids’ snowboards, backcountry equipment)
• Security: Protect against fraud and unauthorized transactions
• Improvements: Enhance our website and product offerings
• Marketing: Send relevant promotions (only with your consent)

4. Legal Basis for Processing

We process your data based on:

• Contract: To fulfill your orders and provide requested services
• Legal Obligation: For tax and regulatory compliance
• Consent: For marketing communications and certain cookies
• Legitimate Interests: To improve our services and prevent fraud

5. Data Sharing and Disclosure

We respect your privacy and only share data when necessary:

• Payment Processors: PayPal, Visa, MasterCard, JCB for secure payment processing
• Shipping Partners: To deliver your snowboarding gear worldwide
• Service Providers: IT support, website hosting, and analytics
• Legal Requirements: When required by law or to protect our rights

We never sell your personal data to third parties.

6. International Data Transfers

As we serve customers globally, your data may be transferred outside the UK/EEA. We ensure adequate protection through:

• Standard Contractual Clauses
• Adequacy Decisions
• Other approved transfer mechanisms

7. Data Security

We take security as seriously as slope safety:

• Encryption: SSL technology for all data transmissions
• PCI DSS Compliance: Meeting payment card industry security standards
• Access Controls: Limited staff access to personal data
• Regular Security Assessments: Ongoing monitoring and updates

8. Data Retention

We retain your data only as long as necessary:

• Order Information: 7 years for tax and legal purposes
• Customer Accounts: Until you request deletion
• Marketing Data: Until you withdraw consent
• Analytics: Aggregated and anonymized after 26 months

9. Your Rights

You have control over your data:

• Access: Request a copy of your personal data
• Correction: Update inaccurate information
• Deletion: Request erasure of your data
• Restriction: Limit how we use your data
• Objection: Opt-out of certain processing
• Portability: Receive your data in a usable format
• Withdraw Consent: Change marketing preferences anytime

10. Cookies and Tracking Technologies

We use cookies to enhance your shopping experience:

Essential Cookies

• Session management and shopping cart functionality
• Payment processing and security

Analytical Cookies

• Website usage statistics and performance monitoring
• Product popularity and customer behaviour analysis

Marketing Cookies

• Personalised product recommendations
• Retargeting campaigns (with your consent)

You can manage cookie preferences through your browser settings or our cookie consent banner.

11. Children’s Privacy

While we sell kids’ snowboarding equipment, our website is not directed at children under 16. We don’t knowingly collect data from children without parental consent.

12. Changes to This Policy

We may update this policy to reflect changes in our practices or legal requirements. Significant changes will be notified via email or website notice.

13. Contact Us

Thank you for trusting Snow Board Store with your snowboarding needs and your personal data. We’re committed to protecting your privacy as seriously as we’re committed to providing top-quality snowboarding gear.